INAUGURATION OF THE NEW SALVADOR DE BAHIA CONGRESS CENTRE IN BRAZIL
Built by the City of Salvador De Bahia, the Salvador Congress Centre was inaugurated on 23 and 26 January 2020. GL events has been chosen by the municipality of Salvador de Bahia to be operate this new convention centre, according to a 25-year venue-management agreement. This new destination will enable the Group to establish itself in another major Brazilian city. Salvador de Bahia is the 4th largest city in Brazil in terms of population, the largest city in the north east, and historically the country's 3rd most popular destination in terms of business tourism, after Sao Paulo and Rio de Janeiro.
This new event venue, which can welcome up to 20,000 delegates, is composed of a 15,000m2 multi-purpose building and a 12,000m2 outdoor area. Ideally located on the seafront facing the bay of Salvador, it benefits from a local hotel capacity of 20,000 rooms and a nearby airport, which can handle up to 12 million passengers per year.
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Several events are already scheduled for 2020, such as the National Polishop Convention in March, which will bring together 4,000 people from all over Brazil for two days, the Bahia Biennial Book Fair, organised by GL events Exhibitions, as well as Superbahia and YES Show Room, trade fairs that will be held in Salvador de Bahia for the first time.